Values · Full list
The 10 Schwartz values
Ten basic human values, validated across dozens of cultures, arranged in a circle and in four broad orientations. Get to know each one, then discover yours.
The Theory of Basic Human Values by Shalom Schwartz describes ten values arranged in a circle: self-direction, stimulation, hedonism, achievement, power, security, conformity, tradition, benevolence and universalism. Neighboring values in the circle have compatible motivations, while opposite values compete with each other — which is why it is hard to prioritize self-direction and conformity at once, or power and universalism. They group into four orientations, along two axes of tension: openness to change × conservation and self-enhancement × self-transcendence. Click any value to understand what it is, when it's a high or low priority, and how it shows up in your life.
Openness to Change
freedom, novelty and self-expression: thinking and acting on your own.
Self-Enhancement
success, pleasure and influence: asserting yourself and pursuing your own interest.
Conservation
order, security and belonging: preserving stability and what already exists.
Self-Transcendence
care, justice and the common good: going beyond your own interest.
Which values guide you?
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